AI-Powered Customer Strategy: Unlocking distributed value in Retail & CPG

On Thursday, 13th November, Arreoblue and Databricks brought together senior data leaders from across the retail and consumer goods landscape for a breakfast roundtable at the Museum of Brands in London. With curated conversation, strong coffee and a private tour of consumer history, we explored how data and AI are reshaping customer strategy in very real, very practical ways.

Rob Kent (Chief Data Officer at Greggs), Stefan Maczkowski (Global Head of Retail & Consumer Goods at Databricks), and our CEO, Stephen Crisp, hosted the session. A huge thank you to Rob for bringing candour, clarity and a sharp eye for what actually works.

Download the PDF to read what was discussed during the roundtable discussion.